sell, showcase and shine at the festival!

Join us as a vendor at the 74th Annual Monticello Watermelon Festival and put your products in front of thousands of festival-goers! Whether you’re selling handmade crafts, delicious treats, or unique goods, this is your chance to be part of the sweetest event of the year.

Get ready to relive the sweetest moments of the past while making juicy new memories! This year, we’re celebrating decades of watermelon magic—from groovy events to nostalgic festival traditions that have stood the test of time. Whether you're rocking your best vintage vibes or embracing the modern melon moment, join us as we honor the generations who have made this festival a summertime staple.

Schedule Of Events:
May 31, 2025
10 am and 5 pm - Watermelon Queen Pageants

June 6, 2025
5 pm - 9 pm - Kick-Off Block Party
BBQ Dinner, Kids Ride-On Parade, Bed Race, Live Music, Watermelon Games.

June 7, 2025
8:15 am - Kiwanis 5K Watermelon Run and Walk

June 12, 2025
12 pm - Women's Club Luncheon and Fashion Show

June 13, 2025
Festival Day One 3-9 pm
Vendor Village, Beer Garden, Melan Jam in the Watermelon Oasis featuring the Highway 59 Band (formerly The Street Dance)
7 pm - Frozen the Musical ot the Monticello Opera House

June 14, 2025
Festival Day Two 9am - 3pm
All Day Events
Vendor Village, Antique Car Show, Kids Play Zone, Watermelon Qesis, Beer Garden
8:30 AM - 12:30 PM - Car Show
Click here to register
10 am - Watermelon Parade
Click here for parade registration
11:30 am - Frozen the Musical
2 pm - Frozen the Musical

Date: June 13-14, 2025

Time:
June 13, 2025 - 3:00pm to 9:00pm
June 14, 2025 - 9:00am to 3:00pm

Location:
Monticello Jefferson County Chamber of Commerce, 420 W. Washington Street
Monticello, FL 32344

Click here for more information