Mission Statement:

Destination Salem's mission is to cooperatively market and promote tourism in Salem.

About Us:

As the official destination marketing organization for the City of Salem, Destination Salem cooperatively markets Salem as one of Massachusetts’ best destinations for families, couples, domestic, and international travelers who are seeking an authentic New England experience, cultural enrichment, American history, fine dining, unique shopping and fun.

The organization is a non-profit, public-private partnership funded by both the City of Salem and the businesses that invest in advertising in the annual Salem City Guide & Map and the annual Guide to Haunted Happenings.